Brokerage services are offered to self-directed customers by Cash App Investing LLC, member of FINRA and SIPC and a subsidiary of Square, Inc. See our FINRA BrokerCheck profile. Investing involves risk and you may lose money. Cash App Investing does not provide investment advice or recommendations. Past performance of a security or other asset does not guarantee future results or returns. You should consider the risks before investing. Review the Disclosure Library for our legal agreements and more on the risks involved with investing.

Investing. It sounds hard, but it’s a relatively simple concept that helps people go to college, retire, or build a nest egg.
When you put money in to try and get more money back, that’s investing. What can you invest in? Businesses, land, trading cards, gems, time machines—almost anything.
Investing is often done through stocks, sometimes called “shares.” Stocks are just small pieces of a business that add up to make one business.
If a business issues 100 shares worth $1 each, that business is worth $100. That’s its “market capitalization,” a fancy way of saying what the market thinks its value is.
That makes buying a stock a lot like buying an entire business, which is why you should only invest in what you know as well as a cat knows cardboard boxes.
Maybe you’re a time machine expert. Put your knowledge to work and invest in a business that makes the best time machines.