Study
Cash App Releases Gen Z Money Manners Report
Reveals data on Gen Z’s money rules – from dating icks to dining out
June 25, 2024
Are you the Tab Tyrant of your friend group? The one who divvies up the dinner bill at the end of the meal to make sure everyone pays their share? Well, you’re not alone. A new money etiquette survey from Cash App found that, in the spirit of loud budgeting, 60% of Gen Z say they always have a ‘Tab Tyrant’ present at the table (aka a friend who always splits bills with an intense level of nit-picking).
With 1 in 3 Gen Zers predicting they’ll spend more this summer than last, the key findings from Cash App’s 2024 Gen Z Money Manners report uncovers Gen Z’s sentiment toward cost sharing, cash and the unspoken rules on what’s considered “cool” vs. “cringe” when it comes to dating, dining out, bridal parties and vacations with friends.
Here’s are just a few findings our survey uncovered:
- Don’t let yourself go into debt for a wedding: 53% of Gen Z is likely to use apps to share costs for bachelorette or bachelor parties…but 40% agree it's not cool to ask attendees to pay their share of a large bill that may be beyond their means
- No more splitting the bill 50/50: 43% of Gen Z agree that dividing the dinner bill when one party ordered significantly more items is not ok. Instead, 39% say calculating exact bills for a restaurant or bar tab is the way to go.
- Friends don't charge friends for dinner parties: 62% of Gen Z agrees that asking your guests to pay after hosting at your house is NOT cool
- BUT DON’T let money tear apart friendships: 73% have had at least one major type of negative experience due to cost sharing with friends
Click here to view the report.
*Survey Methodology: This sample of 1000 U.S. members of Gen Z, aged 16 to 26, was surveyed between April 19 and 22, 2024. DKC Analytics conducted and analyzed this survey with a sample procured using the Pollfish survey delivery platform, which delivers online surveys globally through mobile apps and the mobile web along with the desktop web. No post-stratification has been applied to the results.